YouTube Expands ‘Search Insights’, Creates “Super Thanks”

YouTube recently announced it will be making the Search Insights feature available in even more languages. In April, YouTube announced its Search Insights feature, which provides information on viewers, based on their search activity as well as data on search and traffic volume. You can access this in the ‘Analytics’>’Research’ element of YouTube Studio on desktop

Unfortunately for the rest of the world, the Search Insights feature has only been available in English. Now, YouTube is making Search Insights available in more languages, including Japanese, Korean, and Hindi. YouTube says that it will continue to add more languages in future.

Other updates include…

  • An update to the channel navigation tab bar, with the tabs to now sit below the Creator profile. This will simplify the user experience in the app.
  • YouTube is also launching Super Thanks push notifications in the Studio mobile app. Creators can now switch on notifications for Super Thanks purchases, which will also display the dollar amount of that purchase.

 

While these updates may seem small, they will no doubt affect both the user and creator experience. You can learn more about Search Insights here.

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